• Discover New England cooperative opportunities

Cooperative Opportunities

UK, Ireland, Germany, Japan & Australia/New Zealand

DNE offers marketing programs which allow New England tourism-based organizations to gain exposure to the target markets of the UK, Ireland, Germany, Japan and Australia/New Zealand. These include participating in a DNE booth at some of the largest international travel trade shows in our core markets where companies can meet face-to-face with international tour operators and media. For information on participating in any of these shows, please call the DNE office on 603-766-0606.


ITB Berlin – Berlin, Germany

March 6 – 10, 2019 — ITB Berlin – International Tourism Bourse – is the world’s largest travel and tourism industry show. ITB exhibitors and trade visitors represent all sectors of the international travel and tourism industry: Leisure, Business, Incentive, Meetings and Conventions, Health, Adventure, Education and Study. For three days, ITB is open exclusively to the trade; consumers attend on the weekend to obtain travel information and book their vacations. Discover New England will host a New England booth in the Brand USA Pavilion, which gives great visibility and increased brand recognition. In 2018, some 114,000 trade visitors came to ITB. On the consumer days of the show, more than 60,000 members of the general public came to find out about the wide-ranging information on offer from exhibitors and, for the first time, consumers were able to book their vacations directly at the show. A poll among visitors revealed that one in three intended to book a trip.

Cost: $3,500 per person (2nd person from the same organization: $1,750) – plus travel, hotel and personal expenses.


Discover New England Annual Tourism Summit and International Marketplace
Foxwoods Resort Casino, Connecticut, USA

May 13 – 15, 2019 — The Discover New England Annual Tourism Summit and International Marketplace is the only New England travel trade event where New England hospitality businesses are able to meet directly with international tour operators and receptive operators who arrange trips for tens of thousands of international travelers annually.

Registration: $695 early bird rate, $795 regular rate. 
Registration and table: $1,095 early bird, $1,195 regular rate.


UK Mission

June 26 – 30, 2019 — This mission will include sales and training calls around the London area with various key tour operators and media outlets. The mission will conclude with a New England & NYC hosted event at Olympic Stadium to promote the first ever MLB game (between the Boston Red Sox and NY Yankees) held in the UK. Invited guests will include UK-based tour operators, travel media, and MICE operators with a 1 to 1 ratio.

Cost: $6,000 plus travel expenses.


Irish Mission

July 8 – 10, 2019 — This mission includes three days of meetings and trainings with various key tour operators and media in Belfast and Dublin. On the evening of July 9th, join over 200 travel trade and media at the 2019 USA Summer Soiree organized in association with the Visit USA Committee Ireland and Brand USA.

Cost: $2,500 per person (includes Soiree ticket) – plus travel expenses.


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