• Discover New England cooperative opportunities

Cooperative Opportunities

UK, Ireland, Germany, Japan & Australia/New Zealand

DNE offers marketing programs which allow New England tourism-based organizations to gain exposure to the target markets of the UK, Ireland, Germany, Japan and Australia/New Zealand. These include participating in a DNE booth at some of the largest international travel trade shows in our core markets where companies can meet face-to-face with international tour operators and media. For information on participating in any of these shows, please call the DNE office on 603-766-0606.


World Travel Market — London, England

November 4-6, 2019 — WTM is a ‘must attend’ event that is fully representative of the global travel and tourism industry. It is attended by approximately 51,000 members of the travel industry each year. For the 19th consecutive year, Discover New England will coordinate the unified New England presence at WTM. We encourage members of the New England travel industry to join us to meet and do business with representatives from the consumer and trade media, tour operators, travel agents and airlines. WTM is a vital component in the business marketing plan of those who truly want to attract more British visitors to their property or destination.

Cost to Attend: $5,000 per person (2nd person from the same organization - $2,500) – plus travel, hotel and personal expenses. 


New York City Receptive Event — New York, New York

November 13, 2019 — DNE will host an evening networking reception where New England industry can meet New York/New Jersey/Massachusetts-based international tour and receptive operators for all international locations. Approximately 60 operators are expected to attend. New England industry will have a small table space to present/display brochures.

Cost to attend: $400 per person (2nd person from the same company will be $250) - plus travel, hotel and personal expenses.


Holiday World Show — Dublin, Ireland 

January 24-26, 2020 — With nearly 42,000 visitors annually at this show, New England delegates have the opportunity to speak with enthusiastic consumers over three days and offer first-hand knowledge of our region. Irish consumers are interested in all aspects of travel to New England. Maximum number of participants will be capped at 5 representatives.

Cost to Attend: $2,000 per person – plus travel, hotel and personal expenses. Brochure Distribution Cost: $300 (you will be responsible for your own shipping costs – a priority mail international small flat rate box is approx. $37 at USPS). 
(5 spaces available)


Aer Lingus Roadshow — Dublin, Limerick, Cork, Ireland, & Belfast, UK

February 2020 – Dates TBA — Aer Lingus operates a four-city travel agent roadshow annually featuring US destination with which the airline offers non stop service. New England delegates have the opportunity to meet face to face with travel trade in Belfast, Dublin, Limerick and Cork.

Cost to Attend: $1,500 per person – plus travel, hotel and personal expenses. (1 space available)


ITB Berlin – Berlin, Germany

March 4 – 8, 2020 — ITB Berlin is the world’s largest travel and tourism industry show. ITB exhibitors and trade visitors represent all sectors of the international travel and tourism industry: Leisure, Business, Incentive, Meetings and Conventions, Health, Adventure, Education and Study. For three days, ITB is open exclusively to the trade; consumers attend on the weekend to obtain travel information and book their vacations..

Cost: $3,500 per person (2nd person from the same organization: $1,750) – plus travel, hotel and personal expenses.


Japan/South Korea Mission – Tokyo, Japan & Seoul, South Korea

April 6-10, 2020 — Discover New England will host a sales mission to Tokyo, Japan and Seoul, South Korea. Mission will consist of a mix of in-company trainings and one on one appointment style workshops in Tokyo and market briefings and seminar/luncheon for 50 key tour operators.  

Cost: $3,000 per person – plus travel, hotel and personal expenses. (7 spaces available) 


Discover New England Annual Summit — Bethel, Maine

May 11-12, 2020 — The only New England travel trade event where New England hospitality businesses are able to meet directly with international tour operators and receptive operators who arrange trips for tens of thousands of international travelers annually. Each year DNE hosts international tour operators and US receptive operators. These individuals meet with New England tourism representatives from lodging properties, attractions, destination marketing organizations and state tourism offices to learn about travel products, establish relationships and initiate contracts for both group and foreign independent travelers (FIT).

For more information please visit: www.discovernewengland.org/dne-summit

Cost to Attend: Early bird registration is only $795 per person and includes all DNE Summit meals and networking events. Early bird exhibitor registration is $1,195 and includes registration for one person. 
As of February 21, 2020, standard rate will be $895 per person and exhibitor table standard rate will be $1,295. (includes one person registration).


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