• Jumping off a dock at Spencer Pond, Maine
    Jumping off a dock at Spencer Pond
    Greenville, Maine

Industry Education

Why International Visitors?
Learn more about why international travelers are important to New England and the important role they play in the U.S. economy.

Cooperative Opportunities/Trade Missions

Cooperative Opportunities
DNE offers marketing programs which allow New England tourism-based organizations to gain exposure to the target markets of the UK/Ireland, Germany, Japan and Australia. These include participating in a DNE booth at some of the largest international travel trade shows in our core markets where companies can meet face-to-face with international tour operators and media. Learn more about DNE's cooperative opportunities.

DNE Valued Partner Program
Discover New England’s relationship with New England travel suppliers is a vital component of our operations and the DNE Partner Program provides tangible benefits to tourism organizations intent on growing their international business relationships. We offer two levels: the DNE Gold Partner Program and the DNE Standard Partner Program. Learn more about our Valued Partner Program.

Marketing Opportunities
Advertising in the Official Discover New England Discover New England partners with Yankee Publishing, publisher of Yankee magazine, to produce a high-quality travel guide for international visitors in three languages: English, German and Japanese. The Discover New England Travel Guide will be distributed to both the travel trade and to consumers in DNE’s target markets of the U.K., Germany and Japan. Gold partners receive special discounts on select marketing opportunities. Learn more about marketing opportunities with DNE.

Resources (PDFs)

About DNE
Discover New England, founded in 1992, is a nonprofit cooperative destination marketing organization that promotes New England tourism internationally. In partnership with the state tourism offices of Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont, Discover New England enables New England’s travel and tourism industry to reach the global market and attract more international visitors. It works directly with travel trade professionals to promote the New England tourism product while providing regional suppliers with the tools they need to competitively market themselves internationally. By connecting the industry with the latest research, educational tools and travel trends, it also helps ensure that New England’s tourism offerings remain appealing to international consumers, and travel planners have the resources they need to showcase the best New England has to offer. Learn more about DNE.

DNE Summit
The Discover New England Annual Tourism Summit and International Marketplace is the only New England travel trade event where New England hospitality businesses are able to meet directly with international tour operators and receptive operators who arrange trips for tens of thousands of international travelers annually.

Learn more about the DNE Summit.