DNE cooperative opportunities: UNITED KINGDOM-Ireland
The United States remains the most popular long haul destination for the British market and, as such, remains New England’s number one source market for international visitors. Through targeted marketing and promotional programs, Discover New England strives to maintain New England’s visibility with the travel trade industry in our most important overseas market.
World Travel Market, London, England
November 7-10, 2011
World Travel Market (WTM) is a ‘must attend’ strictly trade-only and media event that is fully representative of the global travel and tourism industry.
For the 10th consecutive year, Discover New England will coordinate the unified New England presence at WTM with our impressive 40’ x 40’ booth in a prime location. We encourage members of the New England industry to join us to meet and do business with representatives from the consumer and trade media, tour operators, travel agents and airlines. With the United Kingdom maintaining its dominant position as the #1 source of visitors from the overseas markets into the United States, WTM is a vital component in the business marketing plan of those who truly want to attract more British visitors to their property or destination.
Cost* . . . . . . . $3,800 per person
$1,900 for second person from same company
Maximum two people per company.
Delegates are responsible for their own personal and travel expenses.
Registration Fees include:
- Prime stand location within the US/North America Pavilion
- Monday afternoon DNE reception for trade and press
- Press releases and introductions (where appropriate) to key UK trade and press
DNE’s 2012 Official Consumer Travel Guide for the UK/Irish Market
Phoenix International Publishing will once again be producing the official annual Discover New England consumer and trade guide for the UK. This informative 4-color magazine is sent out to fulfill all UK/Irish consumer requests and is distributed at major consumer travel shows.
The DNE 2012 Guide will be available in October 2011 and will appear in the Spring/Summer 2012 issue of Essentially America.
Distribution: 95,000
Readership: 228,000
Essentially America magazine: 50,000
Consumer fulfillment and consumer trade shows: 10,000
Downloads from Essentially America web site: 5,000
Downloads from Discover New England web site: 30,000
Discover New England UK Travel Guide
Advertisement Rates: Four ColorFull page $10,020
Half Page $5,636
Quarter Page $3,444
Sixth Page $2,740
Outside Back cover $12,055
Inside Front cover $10,881
Inside Back Cover $10,881
Double Page Spread $15,891Ad Closing Date: August 1, 2011
Ad Copy Deadline:August 8, 2011
Available:October 28, 2011Contact: Kevin Scully, NortheastMedia Group,
Tel. 508 539 1046, kevinbscully@comcast.netContact: Larry Cohen, NortheastMedia Group,
Tel. 203 255 8800, larrycohen@northeast-media.com
*All fees are subject to change.
