New England partner program
New England tourism-related businesses – be sure your organization has a footing in the international arena by working in partnership with Discover New England, the official regional marketing alliance of the New England states promoting directly to overseas travelers and tour operators.
Discover New England’s 2011/2012 Partner Programs provide:
- Increased exposure to International Tour Operators
- Valuable overseas business leads
- Online promotion via the DNE website which is visited by thousands of overseas travel consumers each year. A link on the DNE homepage and on each inner page takes users to the DNE Valued Partners pages.
- Exposure on DNE’s New England Online Travel Training course offering through OTT which has 42,000+ registered online users (Gold Program only)
DNE Standard Partner Program
Through our traditional Partner Program, your organization will receive:
- Important Overseas Sales Leads – generated through major travel trade events: ITB Berlin, Pow Wow, World Travel Market, and UK/German Sales Missions.
- Brand Promotion at the DNE Annual Tourism Summit – your organization will be highlighted in the DNE Summit Program Book and on Summit Signage at the event.
- Promotion via Tour Operator Newsletters – DNE Partners and their URLS will be featured in DNE Quarterly newsletters to the UK, Irish, and German-speaking travel trade.
- Online Exposure via DNE’s Website: your organization’s logo, a brief description, and link to your website will be featured on a DNE Valued Partners page. This section of pages is promoted on the DNE homepage and in the “calls to action” on each inner page.
NEW!! DNE Gold Partner Program
This program includes Standard Partner Program benefits (above) plus your organization’s logo, name, and URL displayed and highlighted on an applicable page of our New England online travel training course which is marketed to 42,000+ registered UK/European Travel Agents and other e-learners. Hundreds of agents are expected to take this this course each year. In addition to online promotion by Online Travel Training (OTT) and Travel Trade Gazette (TTG), the New England course is directly promoted by the DNE UK Office to UK and Irish tour operators for reservation staff training.
As part of the Gold Partner Program, your organization will also be included in two promotional emails during the year to travel agents who have initiated the training and those who have graduated.
DNE Partner Program Annual Fees
- Standard Program: $1,000 per year/per organization
- Gold Program: $3,000 per year/per organization
Please call us for complete details of this exceptional opportunity!
Contact:
Sue Norrington-Davies
DNE Office
603-766-0606
SNorrington-Davies@discovernewengland.org
